[{"data":1,"prerenderedAt":465},["ShallowReactive",2],{"gql:data:CC16b7mbZkNFxCDL6X6DHGY1V4iMBOFneYwAg0E732Y":3,"gql:data:r2r9567AxCg2-RPl-zBccprMIu97AageoPxuZopJ-bg":90},{"_site":4,"allMenuCtas":34,"allMenuItems":40,"allFooterLinks":68,"allCategories":85,"eventAnnouncer":86},{"globalSeo":5,"favicon":8,"faviconMetaTags":10,"locales":31},{"siteName":6,"titleSuffix":7},"MiMA Matcha"," | MiMA Matcha",{"url":9},"https://www.datocms-assets.com/144498/1729917992-favicon.png",[11,19,23,27],{"tag":12,"content":13,"attributes":14},"link",null,{"sizes":15,"type":16,"rel":17,"href":18},"16x16","image/png","icon","https://www.datocms-assets.com/144498/1729917992-favicon.png?auto=format&h=16&w=16",{"tag":12,"content":13,"attributes":20},{"sizes":21,"type":16,"rel":17,"href":22},"32x32","https://www.datocms-assets.com/144498/1729917992-favicon.png?auto=format&h=32&w=32",{"tag":12,"content":13,"attributes":24},{"sizes":25,"type":16,"rel":17,"href":26},"96x96","https://www.datocms-assets.com/144498/1729917992-favicon.png?auto=format&h=96&w=96",{"tag":12,"content":13,"attributes":28},{"sizes":29,"type":16,"rel":17,"href":30},"192x192","https://www.datocms-assets.com/144498/1729917992-favicon.png?auto=format&h=192&w=192",[32,33],"en","sl",[35],{"id":36,"title":37,"reference":13,"externalLink":38,"primary":39,"publishTranslation":39},"cCVTSHqHScOcWK7IPcTMpw","Order","/products/mima-matcha",true,[41,50,56,62],{"id":42,"children":43,"externalLink":44,"parent":13,"reference":45,"title":49,"description":44,"publishTranslation":39},"amXFQcJEQySU7nJwjZZdqA",[],"",{"__typename":46,"_modelApiKey":47,"slug":48},"PageRecord","page","products","Products",{"id":51,"children":52,"externalLink":44,"parent":13,"reference":53,"title":55,"description":44,"publishTranslation":39},"7537374",[],{"__typename":46,"_modelApiKey":47,"slug":54},"news","Blog",{"id":57,"children":58,"externalLink":44,"parent":13,"reference":59,"title":61,"description":44,"publishTranslation":39},"JpWIf8koTraRss0znz2zAg",[],{"__typename":46,"_modelApiKey":47,"slug":60},"contact","Contact us",{"id":63,"children":64,"externalLink":44,"parent":13,"reference":65,"title":67,"description":44,"publishTranslation":39},"Ss4eiktGSdqZKRq6A7EGvQ",[],{"__typename":46,"_modelApiKey":47,"slug":66},"faq","FAQ",[69,73,77,79,83],{"externalLink":44,"reference":70,"title":72,"publishTranslation":39},{"_modelApiKey":47,"slug":71},"terms-and-conditions","Terms and conditions",{"externalLink":44,"reference":74,"title":76,"publishTranslation":39},{"_modelApiKey":47,"slug":75},"privacy","Privacy",{"externalLink":44,"reference":78,"title":61,"publishTranslation":39},{"_modelApiKey":47,"slug":60},{"externalLink":44,"reference":80,"title":82,"publishTranslation":39},{"_modelApiKey":47,"slug":81},"for-cafes-and-businesses","For cafés and offices",{"externalLink":44,"reference":13,"title":84,"publishTranslation":39},"What is matcha",[],{"active":39,"text":87,"link":88,"variant":89},"Japanese matcha from Uji, Kyoto · Discover MiMA ",{"__typename":46,"_modelApiKey":47,"slug":48},"Black",{"page":91},{"_allSlugLocales":92,"_allPublishTranslationLocales":97,"_modelApiKey":47,"id":100,"slug":94,"title":84,"publishTranslation":39,"noIndex":101,"header":102,"main":107,"seo":407},[93,95],{"locale":32,"value":94},"what-is-matcha",{"locale":33,"value":96},"kaj-je-matcha",[98,99],{"value":39,"locale":32},{"value":39,"locale":33},"ah37wPwHRdeHQZRpFKD_EA",false,[103],{"__typename":104,"title":105,"html":106},"SectionTitleRecord","What is matcha?","\u003Cp>Japanese green tea made from shaded leaves, ground into a fine powder. Because it is whisked into water, you drink the whole leaf.\u003C/p>\u003Cdiv style=\"height:64px\">\u003C/div>",[108,142,163,180,199,215],{"__typename":109,"id":110,"html":111,"title":112,"images":113},"SectionAboutRecord","aOV6V7YRT2KdhML-lulVng","\u003Cp>Matcha is made from tencha, a tea grown specifically for milling. It takes four steps to reach your cup.\u003C/p>\u003Cdiv style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:28px;margin-top:32px;text-align:left\">\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Cdiv style=\"font-family:Chemre,serif;font-size:44px;line-height:1\">01\u003C/div>\u003Ch3 style=\"font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:16px 0 8px;line-height:1.4\">Shading\u003C/h3>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">A few weeks before picking, the tea bushes are covered. The leaves build more chlorophyll, so matcha is bright green and less bitter.\u003C/p>\u003C/div>\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Cdiv style=\"font-family:Chemre,serif;font-size:44px;line-height:1\">02\u003C/div>\u003Ch3 style=\"font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:16px 0 8px;line-height:1.4\">First harvest\u003C/h3>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">Young spring shoots (ichibancha) contain more L-theanine than later harvests. In the cup this means more umami and less astringency.\u003C/p>\u003C/div>\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Cdiv style=\"font-family:Chemre,serif;font-size:44px;line-height:1\">03\u003C/div>\u003Ch3 style=\"font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:16px 0 8px;line-height:1.4\">Tencha\u003C/h3>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">The leaves are briefly steamed, dried without rolling, and cleared of stems and veins.\u003C/p>\u003C/div>\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Cdiv style=\"font-family:Chemre,serif;font-size:44px;line-height:1\">04\u003C/div>\u003Ch3 style=\"font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:16px 0 8px;line-height:1.4\">Stone milling\u003C/h3>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">A stone mill (ishi-usu) grinds slowly: a single mill produces only about 30 g of matcha per hour, which gives an even, fine powder. Our matcha is milled in small batches.\u003C/p>\u003C/div>\u003C/div>","How matcha is made",[114,130],{"id":115,"alt":116,"url":117,"width":118,"height":119,"responsiveImage":120},"JZiJ0W9iSTmjMDg7P33cyg","Tea leaves on the bush","https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg",5760,3840,{"srcSet":121,"webpSrcSet":122,"sizes":123,"src":124,"width":125,"height":125,"aspectRatio":126,"alt":116,"title":127,"bgColor":128,"base64":129},"https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&w=406 101w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&w=406 203w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&w=406 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101w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&w=406 203w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&w=406 304w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&fm=webp&w=406 406w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&w=406 609w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&fm=webp&w=406 812w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=3&fit=crop&fm=webp&w=406 1218w,https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=4&fit=crop&fm=webp&w=406 1624w","(max-width: 406px) 100vw, 406px","https://www.datocms-assets.com/144498/1777021969-green-tea-leaf-background-tea-plantations.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=406",406,1,"Shade-grown tea plants in Uji, Kyoto — the origin of MiMA ceremonial matcha","#ccd502","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBhENDQ8LDQ0HDQ0NCAgGDhEJDQcNFx8ZGBYfFhUaHysjGh0oHRUWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDwoOFw0NFi8cFh0vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIABgAGAMBIgACEQEDEQH/xAAZAAABBQAAAAAAAAAAAAAAAAAAAQIDBAX/xAAdEAACAgEFAAAAAAAAAAAAAAAAAQIEAxESFCEi/8QAFwEAAwEAAAAAAAAAAAAAAAAAAAECBf/EABYRAQEBAAAAAAAAAAAAAAAAAAACAf/aAAwDAQACEQMRAD8A3OZFhKwmjOWKaZI4y2mBWoXcVhClDHqmA8oIclxajXc8gA7BkbfYgATgf//Z",{"id":131,"alt":132,"url":133,"width":134,"height":135,"responsiveImage":136},"DNZ7AxyBSBaxG0HMOozusw","MiMA ceremonial matcha powder, Samidori cultivar","https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg",4096,3138,{"srcSet":137,"webpSrcSet":138,"sizes":123,"src":139,"width":125,"height":125,"aspectRatio":126,"alt":132,"title":13,"bgColor":140,"base64":141},"https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&w=406 101w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&w=406 203w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&w=406 304w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=406 406w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&w=406 609w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&w=406 812w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=3&fit=crop&w=406 1218w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=4&fit=crop&w=406 1624w","https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fm=webp&w=406 101w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&w=406 203w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&w=406 304w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&fm=webp&w=406 406w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&w=406 609w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&fm=webp&w=406 812w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=3&fit=crop&fm=webp&w=406 1218w,https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=4&fit=crop&fm=webp&w=406 1624w","https://www.datocms-assets.com/144498/1777021992-mima-matcha-product2.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=406","#b0c711","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBg4SEhAVDREUDhAVDhANFBENDg4NFxshGBYWIhUmHysjGh0oHSEWJTUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg4OHA4PHC8eFig7NTU1LzU7Ly8vLy8vLzsvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIABgAGAMBIgACEQEDEQH/xAAZAAACAwEAAAAAAAAAAAAAAAAABgQFBwH/xAAdEAABBAMBAQAAAAAAAAAAAAAAAgQFgQEDBhMU/8QAFwEBAQEBAAAAAAAAAAAAAAAABQEEAP/EABkRAAIDAQAAAAAAAAAAAAAAAAABAwQSAv/aAAwDAQACEQMRAD8A0WbmUtmdCfq6XCttl51TBWWdCXHxalbrCbMr2cPsdMemkCLHx/looBKCV4RS16hePgoTonZhTizoGK1ytkHZtowptQAAhBysIp//2Q==",{"__typename":143,"id":144,"buttons":145,"html":146,"media":147,"mediaPosition":161,"title":162},"SectionMediaBlockRecord","Qb8OoZoeRiiPGVPfCVQJ6Q",[],"\u003Cp>The term comes from the Japanese tea tradition chanoyu, where matcha is prepared with water only. It has to be smooth enough to drink on its own.\u003C/p>\u003Cp>There is no official definition, so the label on the pouch says less than it seems.\u003C/p>\u003Cp>Culinary matcha is made for baking and mixed drinks. It often comes from later harvests, so it is more astringent. More in \u003Ca href=\"/news/not-all-matcha-is-the-same\" style=\"text-decoration:underline\">Not All Matcha Is the Same\u003C/a>.\u003C/p>",{"alt":148,"url":149,"width":150,"height":151,"responsiveImage":152},"Matcha in different shades of green, from culinary to ceremonial","https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png",1671,940,{"srcSet":153,"webpSrcSet":154,"sizes":155,"src":156,"width":157,"height":157,"aspectRatio":126,"alt":148,"title":158,"bgColor":159,"base64":160},"https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&w=624 156w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&w=624 312w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&w=624 468w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624 624w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&w=624 936w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&w=624 1248w","https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fm=webp&w=624 156w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&w=624 312w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&w=624 468w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&fm=webp&w=624 624w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&w=624 936w,https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&fm=webp&w=624 1248w","(max-width: 624px) 100vw, 624px","https://www.datocms-assets.com/144498/1775572539-mima-matcha-different-grades.png?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624",624,"Od rumeno-zelene do intenzivno zelene — barva ti pove več kot katerakoli oznaka na embalaži","#78a805","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgPEQcPCQ8OBwoHDg0HCAcNChEJDQYYFxMZGBYVFhUmHysjGh0oHRUWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OFQ0NHC8oFhwvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIABgAGAMBIgACEQEDEQH/xAAaAAACAgMAAAAAAAAAAAAAAAAABQEDAgQH/8QAGRAAAwEBAQAAAAAAAAAAAAAAAAECBAMS/8QAFwEAAwEAAAAAAAAAAAAAAAAAAAECA//EABYRAQEBAAAAAAAAAAAAAAAAAAEAEv/aAAwDAQACEQMRAD8A6wtSM1sk0PFFbizDTXMemyQFtRQD0ym0cUQ88kgWhFXfFEgAwIv/2Q==","Right","Ceremonial",{"__typename":143,"id":164,"buttons":165,"html":166,"media":167,"mediaPosition":178,"title":179},"HYFFWJR-QiyAMYEO-CvkDw",[],"\u003Cp>What to check before buying matcha? The label ceremonial grade does not guarantee quality on its own. Origin, tea cultivar, harvest time, milling date and lab analyses tell you more.\u003C/p>\u003Cdiv style=\"margin-top:24px;border-bottom:1px solid rgba(0,0,0,.2)\">\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:6px 24px;padding:18px 0;border-top:1px solid rgba(0,0,0,.2)\">\u003Ch3 style=\"flex:0 0 150px;font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:2px 0 0;line-height:1.4\">Origin\u003C/h3>\u003Cp style=\"flex:1 1 240px;font-size:15px;line-height:1.55;margin:0\">Uji in Kyoto prefecture is considered one of Japan's most important regions for quality green tea. Our matcha comes from there, made by a family tea house with a long tradition.\u003C/p>\u003C/div>\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:6px 24px;padding:18px 0;border-top:1px solid rgba(0,0,0,.2)\">\u003Ch3 style=\"flex:0 0 150px;font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:2px 0 0;line-height:1.4\">Tea cultivar\u003C/h3>\u003Cp style=\"flex:1 1 240px;font-size:15px;line-height:1.55;margin:0\">Different cultivars have different flavour and aroma profiles. We use Samidori only, a cultivar known for pronounced umami, a gentle taste and low bitterness. No blending of cultivars.\u003C/p>\u003C/div>\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:6px 24px;padding:18px 0;border-top:1px solid rgba(0,0,0,.2)\">\u003Ch3 style=\"flex:0 0 150px;font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:2px 0 0;line-height:1.4\">Harvest\u003C/h3>\u003Cp style=\"flex:1 1 240px;font-size:15px;line-height:1.55;margin:0\">The first spring harvest (ichibancha) is valued for the quality of its young leaves. Our current batch comes from the first spring harvest of 2026.\u003C/p>\u003C/div>\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:6px 24px;padding:18px 0;border-top:1px solid rgba(0,0,0,.2)\">\u003Ch3 style=\"flex:0 0 150px;font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:2px 0 0;line-height:1.4\">Milling date\u003C/h3>\u003Cp style=\"flex:1 1 240px;font-size:15px;line-height:1.55;margin:0\">After milling, matcha gradually loses aroma and freshness, so the milling date matters more than it may seem. The current batch was milled between 18 July and 13 October 2026, traditionally on stone mills. We publish the milling date on the product page; the lot number is on the pouch.\u003C/p>\u003C/div>\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:6px 24px;padding:18px 0;border-top:1px solid rgba(0,0,0,.2)\">\u003Ch3 style=\"flex:0 0 150px;font-size:13px;font-weight:500;letter-spacing:.08em;text-transform:uppercase;margin:2px 0 0;line-height:1.4\">Lab analyses\u003C/h3>\u003Cp style=\"flex:1 1 240px;font-size:15px;line-height:1.55;margin:0\">Verified food safety matters with matcha too. Independent EU laboratories analyse it for pesticide and herbicide residues and check compliance with EU requirements. Reports are available on request.\u003C/p>\u003C/div>\u003C/div>\u003Cp style=\"margin-top:24px\">To learn how matcha differs in quality, colour and taste, read our guide \u003Ca href=\"/news/how-to-choose-good-matcha\" style=\"text-decoration:underline\">How to choose good matcha\u003C/a>.\u003C/p>",{"alt":168,"url":169,"width":170,"height":170,"responsiveImage":171},"Ceremonial matcha powder","https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg",1280,{"srcSet":172,"webpSrcSet":173,"sizes":155,"src":174,"width":157,"height":157,"aspectRatio":126,"alt":168,"title":175,"bgColor":176,"base64":177},"https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&w=624 156w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&w=624 312w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&w=624 468w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624 624w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&w=624 936w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&w=624 1248w","https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fm=webp&w=624 156w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&w=624 312w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&w=624 468w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&fm=webp&w=624 624w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&w=624 936w,https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=2&fit=crop&fm=webp&w=624 1248w","https://www.datocms-assets.com/144498/1756353533-mimamatcha-ceremonial-matcha-4.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624","ceremonial matcha powder","#b87245","data:image/jpeg;base64,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","Left","Knowing",{"__typename":181,"id":182,"html":183,"title":184,"image":185},"SectionStoryRecord","EGniHNoTRey4Q65J-1epvw","\u003Cdiv style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:28px;margin-top:32px;text-align:left\">\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Ch3 style=\"font-family:Chemre,serif;font-size:28px;font-weight:400;line-height:1.1;text-transform:uppercase;margin:0 0 14px\">With water\u003C/h3>\u003Cp style=\"font-size:14px;letter-spacing:.02em;opacity:.75;margin:0 0 10px\">1.5 g · 60–70 ml · 75–80 °C\u003C/p>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">Sift into a cup and whisk with a bamboo whisk in a W motion until a fine foam forms.\u003C/p>\u003C/div>\u003Cdiv style=\"border-top:1px solid currentColor;padding-top:16px\">\u003Ch3 style=\"font-family:Chemre,serif;font-size:28px;font-weight:400;line-height:1.1;text-transform:uppercase;margin:0 0 14px\">Latte\u003C/h3>\u003Cp style=\"font-size:14px;letter-spacing:.02em;opacity:.75;margin:0 0 10px\">1.5 g · 20 ml water · 150–200 ml milk\u003C/p>\u003Cp style=\"font-size:15px;line-height:1.55;margin:0\">Mix matcha and water into a smooth base, then top up with warm milk. \u003Ca href=\"/news/how-to-make-a-matcha-latte\" style=\"text-decoration:underline\">Full recipe\u003C/a>.\u003C/p>\u003C/div>\u003C/div>\u003Cp style=\"margin-top:28px;font-size:15px;line-height:1.55\">Boiling water brings out bitterness, so we don't use it. Once opened, we seal the pouch well and keep it in the fridge.\u003C/p>","How we prepare matcha",{"alt":186,"url":187,"width":188,"height":189,"responsiveImage":190},"Whisked matcha, bamboo whisk and matcha powder","https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg",6000,4004,{"srcSet":191,"webpSrcSet":192,"sizes":155,"src":193,"width":157,"height":194,"aspectRatio":195,"alt":186,"title":196,"bgColor":197,"base64":198},"https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fp-x=0.66&fp-y=0.59&w=624 156w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fp-x=0.66&fp-y=0.59&w=624 312w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fp-x=0.66&fp-y=0.59&w=624 468w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&fit=crop&fp-x=0.66&fp-y=0.59&w=624 624w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fp-x=0.66&fp-y=0.59&w=624 936w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=2&fit=crop&fp-x=0.66&fp-y=0.59&w=624 1248w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=3&fit=crop&fp-x=0.66&fp-y=0.59&w=624 1872w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=4&fit=crop&fp-x=0.66&fp-y=0.59&w=624 2496w","https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 156w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 312w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 468w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 624w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 936w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=2&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 1248w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=3&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 1872w,https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&dpr=4&fit=crop&fm=webp&fp-x=0.66&fp-y=0.59&w=624 2496w","https://www.datocms-assets.com/144498/1748753773-curated-lifestyle-y8hutpgyly8-unsplash.jpg?ar64=Mzoy&auto=compress&crop=focalpoint&fit=crop&fp-x=0.66&fp-y=0.59&w=624",416,1.5,"Sveže pripravljena matcha in ceremonialni prah","#c78c3a","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgLFgoLDhgQFBYNDhQVDRENIR4dGBYfFhUaHysjGh0oHSEiJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OFQ0NEC8cFhwvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIABAAGAMBIgACEQEDEQH/xAAXAAADAQAAAAAAAAAAAAAAAAAABAUD/8QAHhAAAQQCAwEAAAAAAAAAAAAABAABAhMDBRExQRL/xAAXAQADAQAAAAAAAAAAAAAAAAADBAUC/8QAFxEBAQEBAAAAAAAAAAAAAAAAAgARAf/aAAwDAQACEQMRAD8AqZzIzwV89rQXHAIe53UuOsIsZ3dM7GOSIjYuVMfVMkmsgbKBjfLISmiAoHsf1Czqi5y//9k=",{"__typename":143,"id":200,"buttons":201,"html":202,"media":203,"mediaPosition":178,"title":214},"StsnHto5QmGbEhJ5CvQ9pQ",[],"\u003Cp>100% Samidori from Uji, first spring harvest 2026, stone-milled between July and October 2026. Tested by an independent EU laboratory.\u003C/p>\u003Cp>30 g pouch (20 cups) or 100 g (66 cups).\u003C/p>\u003Cdiv style=\"display:flex;flex-wrap:wrap;gap:12px;margin-top:28px\">\u003Ca href=\"/products/mima-matcha\" style=\"display:inline-flex;align-items:center;height:44px;padding:0 20px;font-size:14px;text-transform:uppercase;text-decoration:none;background:#000;color:#fff;border:1px solid #000\">Go to product →\u003C/a>\u003Ca href=\"/for-cafes-and-businesses\" style=\"display:inline-flex;align-items:center;height:44px;padding:0 20px;font-size:14px;text-transform:uppercase;text-decoration:none;border:1px solid #000;color:#000\">For cafés and businesses →\u003C/a>\u003C/div>",{"alt":204,"url":205,"width":206,"height":206,"responsiveImage":207},"A cup of freshly prepared MiMA matcha","https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg",1180,{"srcSet":208,"webpSrcSet":209,"sizes":155,"src":210,"width":157,"height":157,"aspectRatio":126,"alt":204,"title":211,"bgColor":212,"base64":213},"https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&w=624 156w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&w=624 312w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&w=624 468w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624 624w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&w=624 936w","https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.25&fit=crop&fm=webp&w=624 156w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.5&fit=crop&fm=webp&w=624 312w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=0.75&fit=crop&fm=webp&w=624 468w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&fm=webp&w=624 624w,https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&dpr=1.5&fit=crop&fm=webp&w=624 936w","https://www.datocms-assets.com/144498/1756353534-mimamatcha-ceremonial-matcha-7.jpg?ar64=MTox&auto=compress&crop=focalpoint&fit=crop&w=624","A cup of ceremonial matcha from the Uji region (Japan)","#889d1b","data:image/jpeg;base64,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","MiMA",{"__typename":216,"id":217,"heading":67,"subheading":44,"faqs":218},"SectionFaqRecord","OMkmLLT7RwGsicc_UvDe8g",[219,237,251,281,315,339,388],{"question":105,"answer":220},{"links":221,"value":222},[],{"schema":223,"document":224},"dast",{"type":225,"children":226},"root",[227,233],{"type":228,"children":229},"paragraph",[230],{"type":231,"value":232},"span","Matcha is Japanese green tea in powder form. It is made from tencha: leaves that are shaded for several weeks before picking, then steamed, dried and cleared of stems and veins. The tencha is ground into a fine powder. Because the powder is whisked into water or milk, you drink the whole leaf.",{"type":228,"children":234},[235],{"type":231,"value":236},"​",{"question":238,"answer":239},"What is the difference between matcha and green tea?",{"links":240,"value":241},[],{"schema":223,"document":242},{"type":225,"children":243},[244,248],{"type":228,"children":245},[246],{"type":231,"value":247},"With green tea, the leaves are steeped in water and then discarded. With matcha, you drink the whole ground leaf. Matcha is made from shaded leaves, which is why it is bright green and less bitter than most green teas.",{"type":228,"children":249},[250],{"type":231,"value":236},{"question":252,"answer":253},"Does matcha taste like grass?",{"links":254,"value":255},[],{"schema":223,"document":256},{"type":225,"children":257},[258,278],{"type":228,"children":259},[260,262,266,268,271,273,276],{"type":231,"value":261},"Some describe matcha as tasting like grass or spinach. \nIn a way, that comparison is understandable — matcha is made from shade-grown tea leaves that are finely ground and consumed whole, which gives it a ",{"type":231,"marks":263,"value":265},[264],"strong","distinctly green, plant-forward character",{"type":231,"value":267},".\nAt its core, however, matcha is ",{"type":231,"marks":269,"value":270},[264],"defined by umami",{"type":231,"value":272}," — a deep, rounded savoriness with a subtle natural sweetness. \nBecause umami plays a smaller role in many European cuisines than in Japanese cooking, ",{"type":231,"marks":274,"value":275},[264],"it can feel unfamiliar at first",{"type":231,"value":277},". Yet it is precisely this quality that gives matcha its depth and complexity.\nWhat you should not experience in high-grade matcha is harsh bitterness or a dry, aggressive aftertaste. These characteristics are typically associated with lower-quality leaves, later harvests, or improper storage.",{"type":228,"children":279},[280],{"type":231,"value":44},{"question":282,"answer":283},"What is the difference between matcha grades?",{"links":284,"value":285},[],{"schema":223,"document":286},{"type":225,"children":287},[288,312],{"type":228,"children":289},[290,292,295,297,300,302,305,307,310],{"type":231,"value":291},"Matcha is most commonly divided into",{"type":231,"marks":293,"value":294},[264]," culinary and ceremonial",{"type":231,"value":296},", though this distinction is primarily practical. ",{"type":231,"marks":298,"value":299},[264],"Ceremonial matcha is intended for drinking",{"type":231,"value":301},", where its natural sweetness, umami, and smooth flavour come through. \n",{"type":231,"marks":303,"value":304},[264],"Culinary matcha is suited for cooking, baking, and drinks",{"type":231,"value":306}," where it combines with other ingredients.\nThe differences between individual matchas go beyond intended use. \n",{"type":231,"marks":308,"value":309},[264],"Key factors include harvest timing, leaf quality, shading method, and milling freshness",{"type":231,"value":311}," — and even within the same category, the variation can be significant. \nOne of the most important quality indicators is harvest timing: the first spring harvest yields leaves that have accumulated nutrients and amino acids over winter, which translates directly into sweetness and depth of flavour.\nA high-quality matcha can work well both straight and in a latte — what matters most is that it is fresh, well-processed, and from a verified source.",{"type":228,"children":313},[314],{"type":231,"value":44},{"question":316,"answer":317},"Why does matcha form clumps?",{"links":318,"value":319},[],{"schema":223,"document":320},{"type":225,"children":321},[322,336],{"type":228,"children":323},[324,326,329,331,334],{"type":231,"value":325},"High-quality matcha is an extremely fine powder. Because of this fineness, it easily absorbs moisture from the air, which can cause small clumps to appear in the drink if not mixed properly. This is completely normal and not a sign of poor quality.\nTo prevent clumping in the prepared matcha, we recommend ",{"type":231,"marks":327,"value":328},[264],"sifting the powder through a fine sieve before adding water",{"type":231,"value":330},". Whisking thoroughly helps the powder fully disperse and create a smooth, even texture.\nFor best results, use ",{"type":231,"marks":332,"value":333},[264],"water around 70–80°C",{"type":231,"value":335},". Boiling water can make the flavor more bitter and less balanced.",{"type":228,"children":337},[338],{"type":231,"value":44},{"question":340,"answer":341},"Do I have to prepare matcha with a bamboo whisk?",{"links":342,"value":343},[],{"schema":223,"document":344},{"type":225,"children":345},[346,385],{"type":228,"children":347},[348,350,353,355,358,360,363,365,368,370,373,375,378,380,383],{"type":231,"value":349},"Traditional tools are ",{"type":231,"marks":351,"value":352},[264],"not required",{"type":231,"value":354}," to prepare good matcha.\nAll you need is a ",{"type":231,"marks":356,"value":357},[264],"cup or small bowl",{"type":231,"value":359}," and a tool that allows the powder to be thoroughly combined with water — a ",{"type":231,"marks":361,"value":362},[264],"bamboo whisk, a handheld frother, or a small shaker",{"type":231,"value":364},".\nBefore preparing, we recommend ",{"type":231,"marks":366,"value":367},[264],"sifting the matcha",{"type":231,"value":369}," through a fine sieve to prevent clumps and achieve a smoother, more even texture.\nIn traditional Japanese preparation, a wide bowl (",{"type":231,"marks":371,"value":372},[264],"chawan",{"type":231,"value":374},"), a bamboo whisk (",{"type":231,"marks":376,"value":377},[264],"chasen",{"type":231,"value":379},"), and a bamboo scoop (",{"type":231,"marks":381,"value":382},[264],"chashaku",{"type":231,"value":384},") are used. This method allows for more controlled preparation and a very fine foam, but the quality of the drink ultimately depends on proper proportions, water temperature, and technique.\nMatcha does not require ritual — it requires precision.",{"type":228,"children":386},[387],{"type":231,"value":44},{"question":389,"answer":390},"How should I store matcha properly?",{"links":391,"value":392},[],{"schema":223,"document":393},{"type":225,"children":394},[395,404],{"type":228,"children":396},[397,399,402],{"type":231,"value":398},"After opening, it should always be kept tightly sealed and protected from air exposure. \nThe best place to store matcha is in the ",{"type":231,"marks":400,"value":401},[264],"refrigerator",{"type":231,"value":403},". \nLower temperatures slow down oxidation and help preserve its vibrant green color, aroma, and freshness. \nThe container should be tightly closed or stored in an airtight packaging to prevent moisture and external odors from affecting the powder. \nProper storage helps matcha stay at its best — in color, texture, and flavor — for a longer period of time.",{"type":228,"children":405},[406],{"type":231,"value":44},[408,411,415,418,422,425,428,432,436,440,443,446,450,453,457,461],{"attributes":13,"content":409,"tag":410},"What is matcha? How it is made and what ceremonial means","title",{"attributes":412,"content":13,"tag":414},{"property":413,"content":409},"og:title","meta",{"attributes":416,"content":13,"tag":414},{"name":417,"content":409},"twitter:title",{"attributes":419,"content":13,"tag":414},{"name":420,"content":421},"description","Matcha is shaded green tea ground into a fine powder. How it is made, what ceremonial means, how to prepare it and what to check before you buy.",{"attributes":423,"content":13,"tag":414},{"property":424,"content":421},"og:description",{"attributes":426,"content":13,"tag":414},{"name":427,"content":421},"twitter:description",{"attributes":429,"content":13,"tag":414},{"property":430,"content":431},"og:image","https://www.datocms-assets.com/144498/1729917873-og-image.png?auto=format&fit=max&w=1200",{"attributes":433,"content":13,"tag":414},{"property":434,"content":435},"og:image:width","1200",{"attributes":437,"content":13,"tag":414},{"property":438,"content":439},"og:image:height","627",{"attributes":441,"content":13,"tag":414},{"name":442,"content":431},"twitter:image",{"attributes":444,"content":13,"tag":414},{"property":445,"content":32},"og:locale",{"attributes":447,"content":13,"tag":414},{"property":448,"content":449},"og:type","article",{"attributes":451,"content":13,"tag":414},{"property":452,"content":6},"og:site_name",{"attributes":454,"content":13,"tag":414},{"property":455,"content":456},"article:modified_time","2026-10-26T17:37:57Z",{"attributes":458,"content":13,"tag":414},{"property":459,"content":460},"article:publisher","https://www.facebook.com/mimamatcha",{"attributes":462,"content":13,"tag":414},{"name":463,"content":464},"twitter:card","summary_large_image",1793037140130]